2. In Television: Technology and Cultural Form, Williams emphasizes the continuousness of broadcast television programming and the “remarkably consistent set of cultural relationships” that govern the medium’s sequencing (Williams 1974/2003: 107). “This phenomenon,” he writes, “of planned flow, is then perhaps the defining characteristic of broadcasting” (Williams 1974/2003: 86). Williams ultimately concludes “that what is now called ‘an evening’s viewing’ is in some ways planned, by providers and the by viewers, as a whole; that it is in any event planned in discernible sequences which in this sense override particular programme units” (Williams 1974/2003: 93, italics in original).